Soundcloud Api Get Number of Tracks Uploaded by Genre by Week
As an artist, you are responsible for promoting your ain music. So how do yous promote yourself to get more plays on SoundCloud?
Here are 5 rock-solid SoundCloud promotion strategies that are relevant for the music industry in 2022. Here's a snapshot of what yous'll acquire:
- The truth most SoundCloud and promotion
- One thing you demand to go correct before you first promoting yourself
- How to leverage existing audiences to maximize your plays
Past post-obit these strategies, yous can increase the number of plays y'all'll become on SoundCloud, too as followers and likes. Let'southward get! 👇
New to music promotion?
Cheque out our FREE eBook – x Tips For Promoting Your Music on a Upkeep.
👉 Nail your social media strategy
👉 Give your music the all-time chance of success
👉 Observe your ideal audience online
A Cursory Note
SoundCloud has made changes within the terminal few years where the home folio is no longer your stream. This means that people who follow you lot aren't always going to be finding your music when it comes out.
Including fundamental services like Spotify and Apple tree Music in 2022 is crucial in unlocking the full power of promotion and marketing.
Apart from that, hither are 5 strategies that will get you more plays on Soundcloud:
- Make great music first
- Leverage existing audiences on the platform
- Use email for networking and promotion
- Get into repost bondage
- Make your music discoverable
Strategy 1: Make (Actually) Smashing Music
While it is possible to promote crap music, it never survives the ultimate test: the opinion of the audience.
No affair how much PR or marketing you give a track, if information technology'south really average, and then nobody wants to heed, and you won't get plays.
Never forget this aureate rule of music promotion – your music is the marketing. You don't merely market music, information technology'southward inherently linked to the promotion process.
People don't purchase a vacuum cleaner if they don't desire one, so people won't mind to music if they don't like it. This is particularly truthful on Soundcloud, where the barrier of entry is so low that a lot of horrible music gets uploaded, significant listeners accept more than to sift through.
I've found over time that artists and producers (especially those who want a career) tend to overestimate the quality of their music. I did in the early days, and you can go and listen to my actually old music and hear the comeback over fourth dimension.
But this begs the question – should I upload my music if it's non 100% at that place even so? This is arguable, but on a platform like SoundCloud, the stakes are much lower, with removing tracks existence simply a click abroad.
Plus, you're likely to get valuable feedback from the public if you lot ask for information technology, allowing you to gauge what volition and won't work.
And then while promoting music online is important, getting feedback and taking that into the studio will bear witness to exist a much more valuable employ of fourth dimension.
So how do I make my music 'amend'? That's another topic entirely, and that's also why we take courses like EDM Foundations and Songwriting for Producers.
Only a few pointers:
- Brand sure your core musical ideas are solid – production, mixing and mastering won't affair otherwise
- Get feedback from listeners, tastemakers and other artists
- Exist patient and keep making a large book of music
Strategy 2: Leverage Existing Audiences
This might be confusing to say, but it's true.
There are people who are ever going to be ameliorate at marketing music than you. So don't reinvent the wheel, use these people to your advantage.
People dedicate their lives to finding and sharing music to audiences that dear it, so you.
Find channels on Soundcloud that tin can share your music to larger numbers of people than you ever could. This could come in the form of
- Repost channels
- Other artists with bigger followings
- Promotional channels
- Labels/collectives
- Playlisters
Don't ignore offsite audiences as well. Simply because they don't have larger audiences on SoundCloud, doesn't mean a blog or YouTube channel tin't transport lots of plays your style.
Make sure to use:
- Blogs
- Hype Machine
- YouTube Channels
- Spotify Playlists
- Influencers (e.k. vloggers, Instagram accounts)
- Radio stations (some play directly off SoundCloud!)
The key here is to observe channels that are a skillful fit for your music. Don't go messaging someone merely because they have a lot of followers. They are already looking for very specific kinds of music for their tastes.
So play a few of their previous uploads/shares and make a decision. Don't be too scared if your music isn't exactly the same as what's already in that location, but if it's as well different, it'll likely get a pass.
Once you know who to send music to, so you demand to figure out how.
New to music promotion?
Check out our Gratis eBook – 10 Tips For Promoting Your Music on a Budget.
👉 Nail your social media strategy
👉 Give your music the best chance of success
👉 Find your platonic audition online
Strategy three: Email is even so King
How do you transport a bulletin:
- that you know the recipient will get
- that goes to a place they cheque very often
- that is simple and clear
- using something everyone has
- that doesn't rely on a platform that could be gone shortly
The reply? E-mail. Information technology's old, but it's still the best. How does this relate back to SoundCloud y'all might ask?
E-mail for Networking
Everyone has an email. Artists. Labels. Promo channels. Repost channels. Gorging music fans. And you tin can communicate with them through this aqueduct, no thing if they accept Facebook, Instagram, Twitter or not.
I got my biggest play numbers out of email networking, including a acme placement on 1 of Majestic Coincidental's weekly playlists on Soundcloud. In this example, it was a form that sends them an e-mail, only the signal still stands.
Here's an example of me emailing my track to someone for a YouTube upload, and look at the difference in response time.
I got a response in less than 24 hours!
Granted, this won't usually be the case for huge names in the industry, merely email networking works.
Not to say that y'all tin't employ avenues like Facebook, Twitter and Instagram. Those channels are bang-up only ever endeavour email offset. And use the Hubspot extension to rail electronic mail opens, yous'll thank me later.
To make this easier, you'll want to be making a list of emails of relevant people you can send your music to. Just use Google Sheets or Excel.
A few tips & tricks about sending emails:
- Exist concise – the recipient is probable already time-poor, and so get to the point.
- Ship them a SoundCloud link – it's the easiest to listen to, and you tin make it downloadable.
- Be conversational – don't simply send a link, really treat the person on the other end similar a human, and y'all'll become treated like one besides.
- Personalise messages – CC'ing a large list never works, and it oftentimes annoys people, especially if people 'Reply All'. Send i message at a fourth dimension and once once more, treat them like a human being.
- Follow upwardly – not everybody is in a position to do something the offset time effectually. Follow up in a calendar week or two (depending on the person) if they haven't replied.
If you desire more promo email etiquette tips, cheque out this list from an industry professional.
Building a List
With the turn down of plays on SoundCloud (due to the lower visibility of the 'Stream'), it's important your core audition still gets to hear your music when it's released, and what meliorate way to this than e-mail marketing?
If you're familiar with download gates like ToneDen and The Artist Marriage, possibly get-go using them to get together people'southward email addresses. If you're a Bandcamp user, you tin grab email addresses on checkout too. That way, you can build a list to send your music to next time you lot have something to release!
One time you've got a list, you lot need to detect a email marketing service. Symphonic Distribution compiled a list of the all-time email marketing platforms for musicians, so make certain to requite that a read.
Strategy 4: Repost Chains
This is one of the most useful tools on SoundCloud and is an constructive style to garner the strength of multiple accounts in a unproblematic, automatic way.
In essence, a repost concatenation is simply a group of people who automatically repost a track, each at a timed interval, to maximise exposure. A service like SCPlanner allows yous to do this effortlessly.
Simply go a few music buddies in a chain and ane person submits new tracks to the chain. As each of you gains followers, you multiply the attain each time.
There are a few ways you can join or create a repost chain:
- Producer friends – go your inner circle together and signup to a repost chain. That style you lot get a guaranteed baseline of exposure every time you upload a rail.
- Bigger bondage – a lot of people on Facebook groups etc. are looking for accounts to join repost chains, considering the bigger it gets, the more than valuable. The only caveat is ordinarily yous need at least a certain number of followers to join these (e.m. 5000+ followers only)
- Random chains – if you just need exposure, try Googling 'repost chain' and you'll see a agglomeration of results for submissions to certain chains. Some of these require payment, exist wary. Also, these aren't necessarily an effective way to gain promotion, every bit you lot could go a lot of plays that don't hateful much. And so be selective.
Sounds good, correct? Hold upward, there are a few things to consider before joining a chain.
Firstly, make sure you're okay with reposting the music in that chain. Does it fit with your make, or will it annoy your followers? Even though the numbers tin can be appealing, concur off if yous think it'll damage your brand.
Also, some people accept a trouble with repost bondage because it 'abuses the repost feature', and then have a think if this works for you or not. Personally, I remember it's fine as long as you lot repost music yous like.
Strategy five: Make Your Music Discoverable
Now that the 'Discover' tab exists on Soundcloud, the aim is to go your music featured on this new avenue of discovery.
The all-time fashion to practise that is metadata. Tell Soundcloud what your music is, and give it the best gamble on the platform.
In that location are a few fundamental ways to exercise this:
- Correct Genre tags
- Relevant track tags
- Name your rail appropriately
- Employ the clarification
- Get other engagement (likes, comments etc.)
You lot might be wondering why I've bolded 'Correct Genre tags', and that's because it's probably one of the about important factors in SoundCloud deciding where your music will be placed.
Beyond that, the more metadata SoundCloud has, the more opportunities information technology can give that rails on the platform, non simply with 'Detect' but also with the 'Charts' feature, especially when it gets more plays.
Relevant metadata goes beyond the platform into other services like Google, significant your music will come up in search results also.
Why?
Because Google reads text, not your listen, and if information technology can encounter who yous are and what your music'south chosen, it'll assist your chances of showing up. Pretty neat.
Bonus Tip: Don't Buy Plays
Anybody wants to take the easy route, right? But often it'south just not worth it.
For a few thousand actress plays in the short term, you can damage your career, take a chance your account getting shut down, or simply lose the trust of your true fans. Plus, it's confronting SoundCloud's Terms of Employ.
I had to mention this here because it'due south frequently something people consider when they're looking to up their Soundcloud game. The same tin can be said for likes and followers, and other platforms too. These stats are fake and don't provide organic growth.
The Bigger Picture
Like I already said, marketing and promoting your music should go beyond SoundCloud.
Plays aren't the only affair to consider either.
Yet it's difficult to promote your music well without a lot of money.
That's why we made our guide about promoting your music on a upkeep. You can catch it free below:
New to music promotion?
Check out our FREE eBook – 10 Tips For Promoting Your Music on a Budget.
👉 Nail your social media strategy
👉 Requite your music the best hazard of success
👉 Discover your ideal audience online
If you have questions most marketing and promoting your music, permit me know at [email protected] – I'd exist happy to answer.
Want more promotion and marketing tips? Check out 15 more than hither.
Source: https://www.edmprod.com/soundcloud-plays/
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